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Cognac, January 20, 1998
Visit of Armenian Prime Minister
Following the invitation of group Pernod Ricard, Armenian Prime Minister, Mister Robert Kotcharian has come to Cognac to admire the expertise of Charente. During the visit of Renault and Bisquit's storehouses, he reminded the audience that his country is the largest brandy supplier for Eastern countries.
We are aware of the fact that a privatization is in the offing and that large international companies already have their eye on it.
Home distillers open their doors
The Borderies and Fins Bois of the Hiersac canton are opening the doors of distilleries. This operation, the first after centuries of jealously kept secrets, has been very successful and will be renewed next year. Many operations to attract winter tourism are scheduled around these events.
Arriba America
Following the invitation of cognac parliamentary representatives, ambassadors from Columbia, Honduras, Venezuela, Peru and Ecuador have come to Cognac to test the quality of the products that their respective populations are rediscovering with joy. Let's hope this friendly visit will allow Parisian chanceries to follow their example. Nos vemos!
Cognac and techno music: groovy!
In principle, cognac and party animals weren't meant to meet in the same place, and yet, the success of the first "night of cognac" will promote the young team of organizers of this dancing night with cognac as sole beverage.
Cognac as a long-drink is regaining popularity as a party drink near the young generations, to the point where there is some talk about organizing the next detective film festival on the same model. Students of the Eaux-de-vie University are also thinking of using this idea for their annual party.
Welcome to the jungle!
New products :
Rare and exclusive : a Frapin vintage cognac
18 years of age, guaranteed by the cognac national bureau, this cognac is particularly noted for the persistence of its aroma and its exceptional length. The tasting reveals a strong aromatic balance full of nuances.
Le-cognac.com has been able to put aside a few of these rare bottles for its regular subscribers. Its price is 420 FF, not including postage and packing.
Contact us soon or order directly via the Boutique!
Otard is launching a cognac at the natural degree, meaning 55°, 55 being primarily targeted at connoisseurs and a clientele seeking authenticity.
It is the turn of Louis Royer to launch a collection of cognac vintages.
Gabriel & Andreu are positioning themselves on the cigar smokers market and are presenting the Pierre Ferrand Cigare Grande Champagne at a price of $70.
After the great success of its new panther line, Meukow is now using the same presentation for its 35cl half bottles.
Hine is bringing out its Rare & Delicate bottle in a 1 litre packaging aimed at the duty free market. Immediate success with the product listed in Cunard, KLM and Cathay Pacific's duty-free brochures.
Saver Glass is presenting two bottles intended for the new generation of cognac drinkers who are seeking smaller bottles: the 35cl Fidji bottle and the 50cl Bahia bottle.
Chabasse is launching a top-of-the-range product: an extra sold in a leather case similar to a binocular case, at a price of 1500 FF.
Martell came out for the holidays with a series of different packagings: the Art of Coffee & Cognac, the Art of Writing aimed at British off-trade.
Hennessy launched a Kenzo cognac to help develop sales within the luxury distribution of the group, and more specifically aimed at women.
Our previous news : Around the world with Cognac Amateurs
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